Google Analytics and Google Search Console for SEO and Marketing

Tutorial and actual demonstration on how to connect your website with and configure Google Analytics (GA) and Google Search Console (GSC)

The webinar and training will actually get you an actual, step-by-step demonstration on how to integrate your shiny new website with GA and GSC, and take advantage of these platforms for your SEO and marketing objectives.

Some topics covered shall include:

  • Signing up to Google Analytics and Google Search Console for the first time
  • Google Analytics 4 (GA4) and Google Universal Analytics (UA legacy version)
  • Installation of GA scripts across different content management systems (CMS)
  • Troubleshooting and verifying setup and installation
  • Understanding and basic usage of GA and GSC
  • Generating and understanding reports

and all other essentials for first-timers!

What is Google Analytics? and What is Google Search Console?

In summary, the two Google platforms differ and compare as simplified in the below banner.What is Google Analytics and what is Google Search Console

Register to the SEO webinar

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